The Cycle Show 2009

At Cyclodelic we’ve just about recovered from an amazing time at The Cycle Show. Upper Street Events have told us that there were 5,000 more of you through the doors this year and for me it felt like there was definitely a shift in the right direction towards more women attending the show. I do hope that this was partly down to all the work our team powered into putting on Cyclodelic’s Girls guide to Cycling. Below are some of the highlights of the show for us. More photo’s will be uploaded to our flickr page soon.

Thursday 8th October

More often seen in the world of fashion with her signature dazzling prints, Zandra Rhodes made a special trip to the Cycle Show to offer her seal of approval to Cyclodelic’s Bicycle Bling after I was introduced to her by The London Cycling Campaign two weeks ago. Zandra likes to ride her vintage Raleigh shopper around town and we’ve been in talks about doing something a little special with it…

Zandra Rhodes visits the Cyclodelic stand

Zandra Rhodes visits the Cyclodelic stand

Friday 9th October

2 short rehearsals, 5 dedicated girls from Kingston University, one amazing choreographer (thank you Jason Piper), 1 amazing stylist (Xanthe is very Goode), several make up artists, 5 lightning fast dressers and 30 outfits from the best of women’s cycling combined with mind blowing bicycle visuals and music from Harry Foster and finally we did it – our wonderfully up beat, slightly tongue in cheek cyclodelic fashion dance show. Well done team!

Backstage with the models/dancers from Kingston University

Backstage with the models/dancers from Kingston University. Make up and styling by Xanthe Goode. Hair by Sunanda Mesquita

Saturday 10th October

Its not often a girl gets exactly what she wants but today I was left totally star struck when I achieved my dream line up of cycling superstars for the Competitive themed day of the Girls Guide to Cycling. The gorgeous Rachel Atherton was also in the show and later came to visit the Cyclodelic stand to purchase one of our navy snoods.

I’m looking forward to taking up Jaymie and Rachel’s offers of a weekend spent riding fast down mountains and Victoria has definitely inspired me to get back on the track.

Herne Hill coach Judith Bonner also brought along her team of up and coming cycling stars. The girls from Herne Hill  Youth all aged around 10 participated in some filming pre show which was broadcast on the 40ft screen behind the athletes and got the chance to ask them questions.

victoria pendleton

Backstage at the Cycle Show as Cyclodelic pulls in a female all-star line up for Saturday’s ‘Cyclodelic Girls guide to Cycling’

Left to right: Nicole Cooke (road), Amy Fleuriot (Cyclodelic), Holly Avil (triathlon), Victoria Pendleton (track), Anthony, Jaymie Mart (downhill) and presenter Annie Emmerson.

Sunday 11th October

Apart from having the fantastic Josie Dew sign books from our stand we also got a surprise visit on stage from presenter John Snow, who popped along to say how great it is to see more about women in cycling and spread the word about the CTC.

john snow at the cycle show

John Snow with presenter Annie Emerson at Cyclodelic's Girls Guide to Cycling

Thanks to everyone who came along to show their support or see what we’re all about. We really enjoyed meeting you all. Looking forward to next year…


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