Last week, two of our interns spent a day in Cambridge and a day in Oxford spotting their favourite bikes and rewarding their owners with a surprise discount on our website. While a lot of our business comes from London, we are looking to expand our clientele to other major cycling cities, and our interns were certainly excited to see all of the great bikes and enthusiastic cyclists throughout Oxford and Cambridge. We are looking forward to new cyclists sporting our Cyclodelic gear and reaching out to others throughout the UK. Here are a few pictures of their favourite bikes and our discount cards these lucky cyclists found in their bike spokes. Keep an eye out for a discount of your own!
Outdoor enthusiasts- the time has finally come, The London Bike Show is on its way! The show will run from January 12-15 2012 at ExCeL. Returning after its huge success in 2011 the 2012 London Bike Show will include twice the number of exhibitors.
This year’s show has it all , new bikes for sale, cycling gear, cycling stars and experts, as well as the Animal Relentless Bike Tour which is Europe’s number one mountain bike freestyle team. Allow yourself to be shocked and awed by their stellar aerial tricks that never fail to impress. This year the London Bike Show has partnered up with the London Hardcourt Bike Polo Association to host London’s first ever indoor international bike polo tournament. A variety of teams will be facing off to win the valued title of London Bike Show Champions. Whether you are an experienced cyclist or just getting started the London Bike Show has something for everyone!
In order to celebrate the launch of the show, The London Bike Show has given us tickets to give away to our most dedicated fans. To win a pair of tickets all you need to do is take a Christmas themed photograph of you and your bicycle and e-mail it to email@example.com. Don’t give up this chance to check out everything The London Bike Show has to offer for free! Competition closes at midnight on Friday December 16th.
London’s Rugby Tweed Run is just around the corner and we have a range of products perfectly suited for the occasion! Gather up some of your chums and join in on this “metropolitan bicycle ride with a bit of style.”
The Tweed Run will set off on Saturday November 26th, participants will meet at the newly launched Ralph Lauren Rugby store in Covent Garden and will take part in exciting activities along the route including the lovely Tea Break on Royal Avenue, Chelsea to a smashing soiree at the end of the course.
Dress in your very best style because various awards will be offered ranging from best vintage bicycle, most dapper chap, and most dashing dame. Not sure what you plan on wearing? For those of you looking for a last minute style fix Cyclodelic has some dandy new tweed attire.
Products include our Tweed Reflective Cuff Links for £25 and a newly crafted Tweed Cravate for £35. These can be bought separately or if you fancy both you can pick up a set for £55. Sporting these posh items you are guaranteed to stand out from the rest of the crowd!
The Bicycle Film Festival is looking for entries for their eleventh annual event. Submissions for the event must have a bicycle related theme and can be of any style. The BFF travels to over 25 different cities around the world and includes rock shows, street parties, art shows, dinners, bike rides and more! There is no fee to submit your film, all that is required is to download a submission form off the BFF website and send a copy of your film to the BFF head office in New York. The 2011 submission deadline is April 1.
‘Project Cargo Bike’ After weeks of scouring e bay Chris finally made the trip to Sussex to collect the Cargo Bike we won. Neither of us ever being satisfied with leaving things as they are over the next few weeks I will be documenting the bikes transformation from rusty Butchers Bicycle to a shiny new ride complete with front doggy basket for our prized pooch and whatever other oddities we decide to throw in it.
Since meeting with Rachel Atherton and Jaymie Mart at our women’s events at The Cycle Show I’ve been yearning to give mountain biking a go. Today I finally got the chance to trade in skinny tyres for fat and tarmac for dirt as we headed to the You Yangs in Victoria, Australia to hit the trails.
After all the anticipation I’d like to say I loved it but after a month off from any bicycle action between my thighs, coupled with the unfamiliar terrain and a bike that was built for a 6 ft boy and not a 5 ft 5 girl I actually found it rather unnerving.
It wasn’t so much the steep downhills or dodging the rocks and tree roots but the tight, narrow turns and weird s
ensation of being on a free wheel, relying on brakes that made the wheels slip in the gravel covered paths that caught me off guard.
The boys consolidated me by admitting they had, perhaps, picked a route that was actually rather tricky for a “beginner” . Despite this I still had fun and seeing an echidna on the top of the route and stroking its quivering spines made the day all the more worthwhile!
Hopefully with a more suitable bike and familiar mud and dirt tracks I can give it another go when back in the UK in time for the Muc Off 8 event that we’re set to sponsor in the Spring!
If anyone has any tips or advice on where to ride do let me know!
Studio shots of the new CYCLODELIC bespoke road bicycle and ‘Lady Midas’
trick track bicycle taken by Bliink Pix (formerly Creative Exposures).
Frame: Graham Weigh, Columbus SLX tubing
Paint: Sam Fish
Groupset: Camapgnolo Centaur 10 speed
Brake Hoods: White by Hudz
Pedals: Shimano Ultegra SPDSL
Handlebars: Cinelli Criterium
Saddle and Handlebar Tape: Fi:zi’k
Water Bottle and Cage: Vintage Campagnolo
Frame: Custom by Christopher Delia and Ted James
Paint: Sam Fish
Crank Set: Camapgnolo Record
Tyres: Vittoria Zaffiro Pro
Pedals: MKS Track
Straps: Power Grips in Gold
Handlebar Grips: Echo Trials Grips
Whilst in Derby for the Heels on Wheels event a couple of weeks ago I took the opportunity to go and visit Mercian Cycles. Once there Alice and I were treated to at tour of the historical site. It was extremely intersting to see the frame builders at work on new builds and restorations. I had to stop myself from drooling all over the beautiful hand cut lugs and freshly sprayed frames. I could have spent hours trawling through their archives of bespoke builds and stickers. I didn’t ride out on a shiny new Mercian this time but I did get two fab Graham Weigh chain stay stickers for the road bike I’m building up. Unfortunately my camera battery died but I managed to get a few half decent snaps from my mobile. See them on the Cyclodelic Flickr here.
Meet Lady Midas our first custom built Ladies Trick Track Frame!!
Designed by Cyclodelic, Sourced and Built by Christopher Delia (Cyclodelic), Frame customisation by Super Ted (Fixed Gear London), Custom Paint work by Sam Fish. Made in Hackney!
Full story, images and build up coming soon…
For more information contact firstname.lastname@example.org