Treasure Hunt Press

A selection of press from our Easter Bicycle Treasure Hunt in Bristol last weekend.

Click on images to enlarge.

Cyclodelic Easter Bicycle Treasure Hunt

Come as your favourite Summer drink, don a fine Easter bonnet or fluff up your cottontail for an afternoon’s bicycle adventure around Central Bristol.

Cycle solo or in small teams to checkpoints around the city centre to collect Easter eggs & points & POINTS = PRIZES. In what order you collect them is up to you, some will be hidden & some will require tasks that can earn you points for style. Extra points will be given for best bunnies, top bonnets & booze inspired costumes (your Sunday best is allowed, as dapper & delightful will also earn you points).

Once the hunt is up and all the eggs are eaten (or broken) its back to Howies for Havana Rum and prize giving and a chance to see an exhibition of bicycle themed artworks from illustrators around the globe.

What you’ll need:

£5 entry with all profits going to the Environmental Justice Foundation
your beloved bicycle
a street map of Bristol
a digital camera or camera phone
your lock for the party after

A Beautiful Machine

Starting Friday, March 26th McFaulStudio and howies have organised A Beautiful Machine, a two-week event of art, talks and rides above the howies store in Bristol. Bringing together those who ride, those who allow us to ride and those who want us to ride, those who design and those who draw, those who paint or shoot or sew, those who talk or make, those who fix and those who nurture; all are involved as they all share a love of A Beautiful Machine.

With more than 50 artists from around the Globe, 15 incredible speakers, a bicycle treasure hunt (organised by Cyclodelic!), a bicycle auction and a Critical Mass these two weeks in Bristol will be tons of fun and a great way to kick off British Summertime!

Profits from the all auctioned artwork and evening talks (ticketed £5) will be donated to the Save the Children – Haiti Appeal.

Calendar of events:

26.03.10 An evening with A Beautiful Machine 01

Su Lycett – Save The Children

Tim March – howies (ex BMX champion)

Amy Fleuriot (Cyclodelic)

28.03.10 British Summertime Bicycle Treasure Hunt (organised by Cyclodelic in aid of the Environmental Justice Foundation)

30.03.10 An evening with A Beautiful Machine 02 (Ladies night)

Laura Fletcher (Bicycle Film Festival)

Poppy Smith (Cooler Mag)

Prof Lowenna Smith (Cycling Plus)

02.04.10 An evening with A Beautiful Machine 03

Gav Strange (Aardman)

Ben Hillsdon (Cycling City – Bristol)

Tony Farrally (

28.03.10 Bristol CRITICAL MASS

06.04.10 An evening with A Beautiful Machine 04

John Stevenson (Future)

James Fairbank (Carhartt)

Nick Hand (Slowcoast & howies)

09.04.10 An evening with A Beautiful Machine 05

Rob Lee (Syncros Endurance)

Greame Raeburn (Rapha)

James Bowthorpe (Globecycle – round-the-world record holder)

DJ James Bowthorpe

Sponsored by Bristol Beer

Join the Great Fashion Cycle 2010

About this time last year I had the pleasure of meeting with Larissa from the Environmental Justice Foundation. Larissa had found out about Cyclodelic through an event she was planning at London Fashion Week to raise awareness of their first Great Fashion Cycle last June. Over a steamy coffee near the charities offices off Exmouth Market she told me all about the great work that EJF has been doing. Larissa explained that ‘EJF work on a ground level empowering local communities to investigate, expose and peacefully resolve abuses’. They campaign internationally on the issues that effect their grassroots partners working locally to solve problems including cotton productionpirate fishingshrimp farmingpesticides,wildlife and climate refugees.

EJF is a relatively small charity by comparison but their list of fashionable supporters is vast. Their high profile cotton campaign definitely made an impact on me. We’ve all read about the horrors of child labour and the benefits of going organic but watching ‘White Gold – The True Cost of Cotton’ really hits home just how huge an issue this is and how easily we can all make a difference.

Larissa gave us the details of their Soil Association registered Organic printers and they are now the only ones we use for our Printed Tees. It seems this campaign has struck a cord with the entire fashion industry. Check out their range of exclusively designed T Shirts, my fave is by Zandra Rhodes but there are also stunning designs by the likes of Allegra Hicks, Giles Deacon and Alice Temperely.

If like me, you feel compelled to wear more than just the T Shirt, sign up for this years Great Fashion Cycle from London to Paris. The video from last year made it look like a blast. The ride is fun and female friendly and supports a fantastic cause. What’s more Cyclodelic are going to be collaborating with EJF to design the first Great Fashion Cycle T Shirt for all participants. So what are you waiting for! If you care at all about child labour or the environment then sign up now to join us on this style savvy adventure and make a difference to the lives of people who really are slaves to the fashion industry.